In a world of divided attention, it is only the extremely relevant message that breaks through. Meredith Xcelerated Marketing (MXM) is a customer engagement agency that creates extreme relevance for our clients' brands through content-powered customer interactions across channels. We leverage extraordinary insights, imagination, and innovation to create captivating experiences that seize attention, sustain engagement, and build brand preference.
Recognized by Forrester Research Inc as an emerging Customer Engagement Agency, MXM's programs benefit from our unparalleled consumer intimacy — built through proprietary research, data analytics, and continuous conversations with consumers. MXM's content and creative approaches are grounded in what we call the "science of engagement," a proprietary understanding and practice of those dynamics which drive consumer consumption of media and content.
MXM's approach to extreme relevance allows our clients to both fulfill a customer's need in the moment, and to anticipate their needs in the future: building unmatched preference, loyalty, and advocacy.
Meredith Xcelerated Marketing combines world-class discipline expertise into a seamless offering that is supported by proven experience across verticals such as CPG, Automotive, Financial Services, Pharmaceutical and Entertainment. Our capabilities include:
Content Strategy, Development Management: Grounded in a rich publishing history, unmatched capabilities in creating, managing, and distributing relevant motivating content that meets both audience and SEO needs
Customer Relationship Marketing: Data-driven, content rich, multi-channel direct-to-consumer communications that drive acquisition, retention, and loyalty
Digital Marketing: From application development to site design to paid media, a deep capability across all screens and platforms
Social Marketing: Analysis, design, and participation in consumer conversations across a wide range of social networks and platforms
Retail Activation: Shaping consumer experiences in the "real world," through consumer promotion, shopper marketing, and sales force training
Mobile Marketing: Best-of-breed strategy and execution across all mobile media and devices
Analytics: The foundation of our integrated service offering, including consumer and market profiling, data and campaign management, analysis and business insights
By combining these unique skill sets in innovative ways, Meredith Xcelerated Marketing has proven its ability to drive consumer engagement — and importantly, business results.
"We have a special skill in developing content, from both a brand and an editorial perspective, that drives engagement and response."
"At MXM, we believe everything is possible. Our heritage in content marketing, expertise in all digital/social channels, and focus on analytics allows us to develop solutions for brands that are equally engaging and effective."
"What differentiates MXM is our ability to effectively use content to engage consumers for our clients. And we have a service structure that enables us to deliver this across all channels in a flawless manner."